2006: Album Sales Plunged, Digital Downloads Soared
The transition to digital continues apace, as the same trends we have been following for the past 5 years are still in effect. The AP reported:
"U.S. album sales continued to decline in 2006, down nearly 5 percent from the previous year, but total music sales were up thanks to a huge increase in digital downloads.
Year-end sales figures released Thursday by Nielsen SoundScan said 588.2 million albums were sold in 2006 -- a 4.9 percent decline from 2005. But digital track sales increased by 65 percent over the previous year, with 582 million tracks sold, and digital album sales more than doubled, with nearly 33 million sold last year."
It appears that sales of digital singles are still gaining in a big way, as sales of (physical) CDs cintinue dropping. Perhaps there may be some positive elements to the overall data:
"Consumers made nearly 1.2 billion music purchases in 2006, up 19.4 percent from just over 1 billion in 2006, according to the company's data, which is based on point-of-sales tracking. That increase comes even as sales have dropped 4.9 percent of albums, whether by digital download or on CD and other formats that you can actually hold in your hands. Overall, the industry sold 588.2 million albums in 2006."
Terrestrial Radio was the prior centralized method of promoting album sales. My argument has long been that terrestrial radio abandoned their listeners, and they have now lost one -- perhaps even two -- generations of music fans. Recapturing those ears will be extremely difficult, if not impossible.
Meanwhile, legal outlets for digital music continue to expand: YouTube, iTunes Music Store, MySpace, and Satellite Radio, amongst others. I also stream non-commercial radio: WFUV, NPR, and my favorite, BBC 2. Is it any suprise that just a click or two away, listeners download a track or three?
Albums sales plunged in 2006, but digital downloads soared
AP, Thu, Jan. 04, 2007
Downloads at iTunes, other sites push music sales higher in '06
Frank Michael Russell
Mercury News,Thu, Jan. 04, 2007
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Meanwhile, the hottest musical gift in my house this holiday season is the Crosley Stack-O-Matic record player I gave my wife.
We pulled out all our old albums and really-old 45's and the kids are all astonished at how the records flop down and the needle auto-magically lands on the record.
Totally retro, and, well, much easier than the old fancy turntable hooked-up to the stereo. Just a nice wooden box that you can stack up to 5 records at a time on...
Posted by: wnsrfr | Jan 4, 2007 10:41:01 PM
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